The Creative Company

We make ambitious ideas for ambitious brands. Five offices, one studio, united by optimism, collaboration and craft.

Start a projectOur work (37)
Illustrative photo: a giant yellow and black abstract billboard over a city street at dusk, commuters in silhouette

[Illustrative imagery, not client work]

[Work] (37)

Selected work

View all projects (37)
  1. InstagramA new mark with old memories(2026)
  2. AmazonGlobal brand transformation(2025)
  3. Microsoft Copilot+PCA new era of PCs(2024)
  4. Fitbit Ace LTEBecause it's fun(2024)
  5. TripadvisorEvery type of traveler, every type of trip(2025)

[What we do] (4)

Working together to tackle your toughest challenges

A partner to brands shaping culture and founders building the future.

Strategy

Illustrative photo: hands linking white index cards with red string across a black table

Where the brand should stand, and why.

  • (Positioning)
  • (Research)
  • (Brand architecture)
  • (Naming)
  • (Employer value proposition)
  • (Product and UX strategy)
[Strategy in full]

Brand

Illustrative photo: a fan of yellow and black pattern cards spread on a yellow surface

Everything your brand looks, sounds and moves like.

  • (Visual identity)
  • (Motion identity)
  • (Verbal identity)
  • (Sonic identity)
  • (Art direction)
  • (Illustration)
  • (Typography)
  • (Iconography)
[Brand in full]

Digital

Illustrative photo: a laptop and phone showing yellow and black interface graphics on a dark desk

Products and interfaces people actually want to use.

  • (UX)
  • (Interface design)
  • (Product innovation)
  • (Prototyping)
  • (Design systems)
  • (Motion, sound and haptics)
[Digital in full]

Campaign

Illustrative photo: a wall of yellow and black fly-posters on a city street, a passer-by blurred in front

Taking the brand out into the world.

  • (Activations)
  • (Product marketing)
  • (Video and content production)
  • (Social)
[Campaign in full]

Built on optimism. Driven by collaboration. Defined by craft.

Values

Optimism is practical. Spotting what's strong and what's possible in every brief.

Illustrative photo: a person studying a studio wall covered in yellow and black posters

  • (01) Optimism

    Optimism is practical.

    Spotting what's strong and what's possible in every brief.

  • (02) Collaboration

    We flex to fit.

    Co-creation. Our process. Your priorities. Whatever the pace.

  • (03) Craft

    We make it unmistakable.

    Everywhere your brand shows up. In pixels. In print. In product. Built to flex. Made to last.

About Koto (152 people)

[Studios] (5)

Five studios. Three continents.One goal.

Studio news

[Start a project]

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We'd love to hear about your company and how we can help.

Get in touchWhat we do